Remember the great Prince song… “Party Like It’s 1999”?
That song was one of Prince’s best-known, and perhaps a defining moment in his rise to superstar status. Certainly one of my favorites for sure.
What do you remember about 1999? My memory is everything seemed so much simpler then.
For example, if you owned a local business in 1999 all you had to do to generate a steady stream of new customers was to buy a few ads in the local newspaper. Maybe a billboard or two. In fact for many businesses, all they needed was a big Yellow Page ad and they were good to go!
Unfortunately, the “good old days” came to a screeching halt in 1999.
Just look at the graph below. Between 1999 and 2015, newspaper ad revenue dropped a staggering $50 BILLION dollars!!!
Pretty scary if you were in the newspaper business.
Let’s fast forward to 2017…
Yellow Page ads?
They are all gone! They are never coming back like it’s 1999. You can’t ignore it. You can’t bury your head in the sand.
So what can a local business owner do to generate hungry, motivated leads in 2017?
First, it’s no secret. You already know the answer.
It’s the Internet.
Going online. Social Media. Whatever you want to call it, it’s where your potential customers are spending all their time. That’s where you need to be.
Truth is, the future of YOUR business depends on how well YOU harness the true power of the Internet, especially sites like Facebook.
Here’s why YOU need to focus on Facebook if you are looking for more leads for your business:
- 1,230,000,000 people log into Facebook EVERY day.
- There are 1,860,000,000 active Facebook users (yes, 1.86 BILLION!).
- Average time spent per Facebook visit is 20 minutes.
- You can advertise on Facebook for less than 1% of the cost of a TV ad and still reach the same amount of people.
- Facebook is BY FAR the #1 platform for generating hot new leads for your business!
So what are you waiting for?
We can help. We are all about LOCAL Facebook advertising.
That’s all we do.
We’re pretty good at it.
If you think it might be time to talk to a Facebook marketing expert about growing your business, click here to schedule a “Facebook Strategy” telephone call or complete the “Contact Us” form below: